學術研究 陳鐵兒博士曾任香港中文大學-東華三院商學院研究員及香港城市大學高級助理研究員。研究方向是中國企業的績效改善策略。 培訓經驗 陳鐵兒老師有豐富的企業培訓經驗。曾任 IBM 顧問教育專家及國家外專家局香港定點單位講師。陳老師爲匯豐銀行廣州開發中心設計了一整套的培訓項目。連續實施了三年,獲相關領導的好評。學員滿意度達 97.7%。 学员赠言
Taylor Chan
⚫Doctor of Business Administration, Walden University, USA ⚫Certificate in Training and Assessment, Melbourne Polytechnic ⚫Member of the Project Management Institute ⚫Current responsibility ◼Lecturer of the EMBA course at the City University of Hong Kong ◼Lecturer of the MBA course at the University of Chichester UK ◼The training director of Blockchain Industry Analyst Association ⚫Experience ◼Advisory Specialist at IBM ◼The Vice President of greater China at the Japan Silex technologies. ◼Lecturer at the City University of Hong Kong, Macau University, Melbourne Polytechnic, and the University of Wales ◼Provided Consultation services for the China Telecom, Huawei, and China Mobile. Research Dr. Chan is an expert on business innovation strategies with a customer-centric approach. The purpose of Dr. Chan’s doctoral study is to explore successful strategies that business leaders use to improve business performance with the information acquired from social media. Dr. Chan also is the former senior research assistant at the City University of Hong Kong and the research fellow of the Chinese University of Hong Kong-Tung Wah Group of Hospitals Community College. Training
As a Lecturer of a special appointed learning center by State Administration of Foreign Experts Affairs of China, Dr. Chan has provided training for hundreds of senior government officers from various provinces in mainland China. The taught subject including E-government and Could Solutions. In the past three years, Dr. Chan has managed a training program for the at HSBC global technologies development center. The program had received good comment from the management committees and the participants. The overall satisfaction rate is 98%.
课程介绍 评价详情(0)
培训受众:
课程收益:
2、通过实践理论和运用技巧的机会,掌握及发展战略管理的技巧,以在组织中发挥战略管理的功效;
3、提高策略思维能力及制定和执行企业策略的能力。
培训颁发证书:
2、若修读整体MBA项目,可获得工商管理硕士证书、研究生证书、武汉大学结业证书。
课程大纲
课程内容:
策略管理的目标、范围和基本概念
外部环境分析及行业演化
内部环境与战略执行
资源、能力与可持续的竞争优势
策略定位、资源和能力的发展与顾客管理
策略的时间与规模及利益相关者(竞局)的管理
公司战略
策略的国际层面
企业领导层和企业管治
“策略管理”的价值
培训师介绍
•美國瓦爾登大學企業管理博士
•澳洲墨爾本理工大學認證企業培訓設計及課程評審
•美國項目管理協會(PMI)會員
•現任
◼香港城市大學 EMBA 課程講師
◼英國奇切斯特大學 MBA 課程講師
(University of Chichester)
◼香港區塊鏈產業分析師協會培訓總監
•曾任
◼IBM 顧問專家
◼日本 SILEX 科技公司 大中華區副總裁
◼曾任教于香港城市大學、澳門大學、澳洲墨爾本理工大學、英國韋爾斯新港大學等
◼曾爲中國電信 、華爲及香港移動通訊等多個中 華爲及香港移動通訊等多個中 /港企業及 政府機 構提供諮詢或培訓服務
學術研究
陳鐵兒博士曾任香港中文大學-東華三院商學院研究員及香港城市大學高級助理研究員。研究方向是中國企業的績效改善策略。
培訓經驗
陳鐵兒老師有豐富的企業培訓經驗。曾任 IBM 顧問教育專家及國家外專家局香港定點單位講師。陳老師爲匯豐銀行廣州開發中心設計了一整套的培訓項目。連續實施了三年,獲相關領導的好評。學員滿意度達 97.7%。
学员赠言
Taylor Chan
⚫Doctor of Business Administration, Walden University, USA
⚫Certificate in Training and Assessment, Melbourne Polytechnic
⚫Member of the Project Management Institute
⚫Current responsibility
◼Lecturer of the EMBA course at the City University of Hong Kong
◼Lecturer of the MBA course at the University of Chichester UK
◼The training director of Blockchain Industry Analyst Association
⚫Experience
◼Advisory Specialist at IBM
◼The Vice President of greater China at the Japan Silex technologies.
◼Lecturer at the City University of Hong Kong, Macau University, Melbourne Polytechnic, and the University of Wales
◼Provided Consultation services for the China Telecom, Huawei, and China Mobile.
Research
Dr. Chan is an expert on business innovation strategies with a customer-centric approach. The purpose of Dr. Chan’s doctoral study is to explore successful strategies that business leaders use to improve business performance with the information acquired from social media. Dr. Chan also is the former senior research assistant at the City University of Hong Kong and the research fellow of the Chinese University of Hong Kong-Tung Wah Group of Hospitals Community College.
Training
As a Lecturer of a special appointed learning center by State Administration of Foreign Experts Affairs of China, Dr. Chan has provided training for hundreds of senior government officers from various provinces in mainland China. The taught subject including E-government and Could Solutions.
In the past three years, Dr. Chan has managed a training program for the at HSBC global technologies development center. The program had received good comment from the management committees and the participants. The overall satisfaction rate is 98%.
本课程名称: 《战略管理》
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